Progressive Profiling GET TO KNOW YOUR CUSTOMERS AND FANS MORE NATURALLY AND EFFECTIVELY In the digital world, understanding your users is essential to delivering memorable experiences. But overwhelming them with questions right from the start can be counterproductive. This is where Progressive Profiling comes in a strategy that allows you to gather relevant information gradually, […]
BOOK A FREE CONSULTATION Book some time with one of our success managers to discuss your specific requirements and learn about best practices and use cases in your industry. We look forward to speaking with you!
Webinar LaLiga Tech | Xeerpa: Building the most advanced fan profile In this online session on how Sports Organizations can build the most advanced 360 view of fans we had the pleasure to have Olivia Archanco, Consumer Strategy Director at LaLiga Tech, together with our Global Partnerships Director and co-founder Andrés Mercader, who shared how […]
In this online session on how Sports Organizations can build the most advanced 360 view of fans we had the pleasure to have Olivia Archanco, Consumer Strategy Director at LaLiga Tech, together with our Global Partnerships Director and co-founder Andrés Mercader, who shared how sports organizations can build the most advanced fan profile, the Fan […]
Buyer Persona Generator Any business model requires a very well-defined target audience in order to succeed. A Buyer Persona is a fictional representation of your ideal customer, helping you understand the key features that identify your potential customers. Having an accurate representation of what type of consumer will be more likely to purchase your products […]
Today the e-commerce sector is touted to be a trillion dollar industry. Considering the current COVID 19 environment, the online shopping business is expected to grow even more in the coming years, and so will the Marketing Technology in e-commerce. MarketWatch forecasts e-commerce global penetration rate to increase from 15% in 2020 to 25% un […]
We would like to obtain a better knowledge of your needs in order to recommend you the Xeerpa Plan that will best fit your needs: [chained-quiz 2]
This Guestpost by our partner Genetsis explains the synergie between CIAM DruID and Xeerpa. Behind every activation or user acquisition campaign a very important question arises… and that is how to optimize the investment? The evolution data of your campaigns can be a good guide, but in order to have a good CRO, […]
In this post we’ll tell you how to leverage the registration area of your e-commerce to collect customer first party data, how to use it efficiently and personalise online shopping experience to boost competitivity. E-commerce nowadays is a growing sector all over the world. It has been increasing exponentially throughout the last decade, and […]
