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The powerful tool of geolocation for your marketing campaigns

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Without any doubt, the users’ geolocation is one of the most influential factors when talking about trends and vogues. For instance, an affinity report of a company whose users are mostly located in Germany appears different from the one of the UK based targets. During the last few months, many brands have reached us requesting […]

Why do you should start using Marketing Profiling for videogames

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It doesn’t come as a surprise when I say that video games consumers are some of the most tech-savvy and generally corporate marketing aware targets. You only need to take a quick look at the forums to realize that the overall video gamer perfectly understands the way video games companies gather their information and play with […]

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